“The report found that 67% are driven by the desire to enhance returns when including private equity in their portfolios (the number one motivation).”Īdditionally, the report found that investors are diversifying portfolios with private equity investments to reduce their exposure to market volatility (for 37% of participants, the number two motivation), and, especially for investors with operating businesses, to obtain exposure to emerging technologies / new industry developments (for 25%, the number three motivation). “That’s a statistic that was much more than I thought it would be,” says Adam Harrison, head of strategic partnerships at Titanbay. The report, which is based on the responses of 120 family offices and private individuals, found that the primary motivation for investing in private equity is enhanced long-term portfolio returns.
According to The Ultra-High Net Worth Private Equity Investing Report 2023 by Campden Wealth and Titanbay, 84% of ultra-high-net-worth (UHNW) investors hold private equity investments, with a further 10% interested in the asset class.
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